Wow, there have been quite a few great, substantial and positive announcements coming out of the tech and pharma sectors here this past week. While this is extremely positive, I am quite disappointed at the level or exposure (or non exposure) these announcements have gotten in the biz world. A scan of the Financial Post, Global and Mail, and even "Edmonton" on Google News and I don't see anything on these announcements.
Part of building Edmonton's business swagger involves the bragging rights that do and need to come with it to further build business. Announcements of this materiality and magnitude coming out of Vancouver or Calgary have and would be making headlines, so while unfortunate from a branding standpoint, it is nevertheless positive steps in the right direction.